The world of stock photography is fairly regulated but the rewards of time saved and resources boosted far outweigh the investment for any creative. Aside from being well versed in image licencing (3 major stock image licences you need to know about) as well as model and building releases, researching the types of content available and doing your homework on a chosen provider to ensure they adhere to industry standards – how are you able to edit or manipulate purchased images to fit your brand campaign?
Best practices for editing stock images:
- You can edit Royalty-free images as you see fit or even lift elements from an image or design to include in your own design.
- However, you may not use the original or edited image in a scandalous, obscene, defamatory or immoral manner.
- You also can not re-sell the original or edited images in any format.
- You may not use the images in full or part for physical printing unless you purchase an Extended Licence. Our Extended Licence essentially allows the user a limited number of print runs. This includes printing on items such as stationary, mugs and clothing, book covers etc.
- In the case of Editorial images, such as pictures of celebrities or politicians, you may not edit or retouch without the express permission of the subject. This would mainly apply to images purchased from news agencies, but can be extended to any copyrighted work.
If in doubt, feel free to reach out to our friendly client service team for no-obligation, expert assistance: tech@ingrampublishing.com
We’re happy to help!
To see the Ingimage terms of use and our Standard End User Licence Agreement, review our dedicated website section.
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